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In a recent episode of the NARPM Radio podcast, host Pete Neubig sat down with Kobi Bensimon, the founder of Showdigs, to discuss how technology is revolutionizing the property management industry. Bensimon shared insights on the challenges faced by property managers and how Showdigs aims to solve them.

The Birth of Showdigs

Kobi Bensimon founded Showdigs in 2019 after spending over a decade building tools for property managers, primarily in the multifamily space. His experience at RealPage, where he served as VP of the resident services division, gave him a high-level view of the industry's challenges and opportunities in the single-family rental space.

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Addressing the Scalability Challenge

Bensimon identified a critical issue facing traditional property managers: the difficulty in scaling operations beyond 200-400 units. The geographical spread of single-family rentals makes it challenging to manage properties efficiently, with staff spending excessive time in traffic.

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The Showdigs Solution

Inspired by the success of companies like DoorDash and Uber, Showdigs set out to bring multifamily efficiency to single-family operations. The platform taps into a network of licensed real estate agents who can perform various tasks for property managers, including:

• Showing properties to prospective tenants
• Conducting move-in and move-out inspections
• Taking property photos
• Placing and managing lockboxes

This approach allows property managers to operate from a single location while managing properties across different cities or even states.

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Benefits for Property Managers

1. Cost-Effective: Property managers only pay for the services they use, converting fixed costs to variable expenses.
2. Flexibility: The platform supports both self-guided tours and agent-led showings, adapting to different property types and neighborhoods.
3. Scalability: Managers can handle more properties without the need for a large in-house team.
4. Efficiency: Reduces the time staff spend traveling between properties.

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Addressing Security Concerns

With the rise of self-guided tours, there's an increased risk of fraud and squatters. Showdigs tackles this issue by:

• Monitoring platforms like Craigslist and Facebook for fraudulent listings
• Validating prospective tenants' identities
• Offering regular property health checks through their network of agents

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The Future of Property Management

Showdigs represents a shift towards a more flexible, technology-driven approach to property management. By leveraging a gig economy model and advanced software solutions, the platform is helping property managers overcome traditional barriers to growth and efficiency.

As the industry continues to evolve, solutions like Showdigs are likely to play an increasingly important role in shaping the future of property management, enabling businesses to scale more effectively and provide better service to both property owners and tenants.

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